Smashbox "Amanda Diaz"
Director: Manolo Celi
Smashbox “Amanda Diaz” is a branded content film featuring Miami beauty influencer Amanda Diaz. Directed by Manolo Celi, produced by Yiya Garcia for Zipper Films, and photographed by Sherman Johnson, the project blends beauty, lifestyle, and documentary storytelling to create a portrait of one of Miami’s most recognizable digital creators. The film follows Amanda through moments of her everyday life, from her beauty routine and content creation process to time spent with friends throughout Miami. Speaking in Spanish, Amanda reflects on confidence, self-expression, and the role beauty has played in shaping her personal identity and connection with her audience. Shot on the ARRI Alexa Mini with vintage Zeiss Standard Speed lenses, the visual approach combines soft natural light, shallow depth of field, and a warm Miami atmosphere to create imagery that feels both polished and personal. Rather than focusing solely on product demonstration, the film places Smashbox within Amanda’s lifestyle, highlighting beauty as a form of creativity, individuality, and self-expression.
Smashbox "Amanda Diaz"
Director: Manolo Celi